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Will determine and seek information to help home health agency determine their position in the industry. Collect and analyze data on patient needs and treatment preferences to identify potential markets and factors affecting demand for company's services. Devise and evaluate methods and procedures for collecting data, such as surveys, opinion polls, or questionnaires, or arrange to obtain existing data. Identify, develop and execute communications strategy for key media contacts and patient references. Research media coverage and industry trends. Will conduct study on competitors and their methods of marketing. Create, deliver, edit, and optimize marketing materials to be used by company. Ensure that messages are supportive of and consistent with marketing strategies. Will supervise social media outreach. Deliver content via LinkedIn, Twitter, Facebook, email, or direct mail. Coordinate and deliver email campaigns. Use mass-mail materials. Create brochures and provide support to marketing department. Coordinate flow of information and communication and disseminate it according to plan/strategy. Work with manager and business units to determine budget and manage expenses. Promote home health agency's services through effective marketing methods. As needed, create and deliver press releases, media relations content, case studies, executive bios, corporate newsletter content, and social media content. Track patients' complaints and forward to Director of Nursing. Master's Degree OR Bachelor's Degree + 5yrs progressive exp. send only resumes to Wescare Home Health Providers, Inc. c/o HRD-MA 16921 Parthenia St., #304 North Hills CA 91343.