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Job Description: Marketing Specialist at E Star Engineers

Position: Marketing Specialist
Location: [chennai ]
Company: E Star Engineers [https://www.estar.in/about-us]

About E Star Engineers:
E Star Engineers is a leading provider of innovative parking solutions, specializing in stacker parking systems, multi-level car parking, and automated parking technologies. We are committed to delivering cutting-edge, space-saving parking systems to commercial and residential spaces across India, helping businesses and property owners optimize their parking capacities with advanced technology.

Job Overview:
We are seeking a dynamic and results-driven Marketing Specialist to join our team at E Star Engineers. This role will be focused on promoting our parking systems, managing digital marketing campaigns, and increasing brand awareness across various platforms. The ideal candidate will have a strong background in marketing, creativity, and experience with digital channels, particularly in the industrial or engineering sectors.

Key Responsibilities:

Develop and execute comprehensive marketing strategies to promote E Star Engineers' products, including stacker parking systems, multi-level car parking solutions, and automated parking technologies.
Collaborate with the sales team to generate leads and create targeted campaigns for different customer segments.
Coordinate with external partners for co-branded marketing efforts, including industry events and trade shows.
Track and report on campaign performance, providing recommendations for improvements and optimization.
Stay updated with the latest industry trends and competitor activities to continuously improve marketing strategies.

Qualifications:

Bachelor’s degree in Marketing, Business Administration, or related field.
2-4 years of experience in digital marketing, content creation, or marketing for technical or industrial products.
Proven experience with social media platforms, Google Ads, SEO, and email marketing tools.
Strong written and verbal communication skills, with the ability to create engaging content.
Knowledge of the parking industry or engineering sector is a plus.
Excellent organizational skills and the ability to manage multiple projects simultaneously.
Creative, innovative thinker with a passion for marketing and staying ahead of industry trends.

Benefits:

Competitive salary and performance bonuses.
Health and wellness benefits.
Opportunities for professional growth and development.
Dynamic, innovative work environment with a collaborative team.