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Influencer Marketing, Intern
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Influencer Marketing, Intern
Duolingo•New York, NY
This week
Hybrid
Company
Duolingo
Location
New York, NY
Work Schedule
internship
Work Location
hybrid
Duolingo•New York, NY
This week
Hybrid
Company
Duolingo
Location
New York, NY
Work Schedule
internship
Work Location
hybrid
Job Description
Join Duolingo as an Influencer Marketing Intern in New York, NY, to support campaigns that drive user growth through creative partnerships with influencers. Gain hands-on experience in strategy, content creation, and performance analysis in a dynamic marketing team.
Full Description
Dive into the exciting world of influencer marketing at Duolingo, the leading language-learning platform revolutionizing how millions engage with education worldwide. As an Influencer Marketing Intern, you'll play a pivotal role in amplifying our brand's reach by collaborating with top influencers to create authentic, engaging content that inspires learners everywhere. This internship offers a unique opportunity to contribute to high-impact campaigns that boost user acquisition and retention, directly influencing Duolingo's mission to make education accessible and fun for all.
Your day-to-day will involve researching and identifying influencers whose audiences align with Duolingo's global user base, from language enthusiasts to travel bloggers. You'll assist in outreach efforts, crafting personalized pitches via email and social media to secure partnerships. Weekly tasks include brainstorming campaign ideas, such as themed challenges or product integrations, and creating briefing documents that outline content guidelines, key messages, and deliverables. You'll track campaign performance using tools like Google Analytics and social listening platforms, analyzing metrics like engagement rates, reach, and conversion to user sign-ups. Monthly, you'll contribute to performance reports presented to the marketing team, highlighting successes and optimization opportunities. Expect close collaboration with content creators, social media specialists, and the growth team to ensure seamless execution. You may also support influencer contract negotiations and asset management, gaining exposure to budget tracking and ROI calculations.
To succeed, you should be a current undergraduate or graduate student in marketing, communications, business, or a related field, with at least one semester of relevant coursework or extracurricular experience in social media or influencer campaigns. Familiarity with platforms like Instagram, TikTok, and YouTube is essential, along with basic knowledge of influencer marketing tools such as Aspire, Upfluence, or Traackr. Prior internship or volunteer work in digital marketing is a plus, but passion for language learning and creative storytelling can compensate for limited professional experience. Strong written and verbal English skills are required, as you'll communicate with diverse influencers internationally.
Beyond technical know-how, you'll thrive with excellent communication skills to build rapport with influencers and cross-functional teams. Creativity is key for ideating fresh campaign concepts that resonate with Duolingo's playful brand voice. Organizational prowess will help manage multiple partnerships simultaneously, while analytical thinking enables data-driven recommendations. Adaptability and a collaborative spirit are vital in our fast-paced environment, where quick learning and enthusiasm for social trends set interns apart.
Duolingo is more than a language app—it's a mission-driven company fostering a love for learning through gamified experiences used by over 500 million people. Our New York office buzzes with diverse teams of marketers, engineers, and educators in a vibrant, inclusive culture that values innovation, humor, and work-life balance. Enjoy perks like flexible hours, team-building events, and exposure to global projects in a supportive setting that feels like a classroom and a playground combined.
Compensation for this internship is not specified and will align with market rates for New York City interns, potentially including stipends based on experience. Duolingo offers comprehensive benefits like health insurance options, paid time off, and parental leave eligibility. Additional perks include wellness stipends, unlimited learning resources, and stock options for qualifying roles, plus hybrid work flexibility to suit your schedule.
This internship paves the way for full-time marketing roles at Duolingo, with mentorship from industry pros and access to professional development workshops. Build a portfolio of real campaigns while networking across departments. To apply, visit our careers page and submit your resume, cover letter, and social media portfolio highlighting your best work.
Key Skills
Influencer OutreachCampaign AnalysisSocial Media PlatformsContent CreationPerformance Metrics
