Dacus is seeking a Marketing & Brand Lead to oversee and execute strategic marketing initiatives in McPherson, Kansas. This full-time role is responsible for shaping the company's brand identity, developing targeted marketing campaigns, and ensuring consistent messaging across all channels. The position works closely with leadership to align marketing efforts with overall business objectives while building strong community and customer relationships. Key responsibilities include planning and implementing comprehensive marketing strategies, managing brand guidelines, overseeing digital and traditional advertising efforts, and analyzing campaign performance to optimize results. The Marketing & Brand Lead will coordinate with internal teams to produce high-quality content, manage external agency relationships when needed, and represent the brand at industry events. Additional duties involve tracking market trends, conducting competitive analysis, and preparing regular performance reports for senior management. Required qualifications include a bachelor's degree in marketing, communications, or a related field, along with at least five years of progressive experience in marketing and brand management. Candidates should demonstrate proven success in developing and executing multi-channel campaigns, strong project management abilities, and experience with brand positioning strategies. Proficiency in digital marketing tools and analytics platforms is essential. Essential skills include expertise in brand development, digital marketing platforms, content strategy, market research, and campaign analytics. The ideal candidate possesses excellent written and verbal communication abilities, creative problem-solving skills, and the capacity to work both independently and collaboratively. Experience with design software and customer relationship management tools is highly valued. Dacus is a growing company based in McPherson, Kansas, dedicated to delivering quality solutions while fostering a supportive workplace culture. Team members enjoy competitive compensation, comprehensive health benefits, retirement savings options, and opportunities for professional development. The organization values work-life balance and invests in employee growth through training programs and career advancement pathways. This role offers the chance to make a significant impact on brand direction while building lasting professional relationships within a dynamic team environment.