Job Overview: Demandcom is seeking a Marketing Analyst to join our growing team in a remote capacity. This role is responsible for analyzing marketing performance data, identifying trends, and providing actionable insights that inform campaign strategies and business growth. The ideal candidate will be comfortable working independently while collaborating with cross-functional teams to optimize marketing initiatives across digital channels. Key Responsibilities: Monitor and analyze key marketing metrics across multiple campaigns and channels to evaluate performance and ROI. Develop comprehensive reports and dashboards that communicate insights to stakeholders in a clear and actionable manner. Conduct market research to identify new opportunities and competitive trends that can influence marketing strategy. Collaborate with the marketing team to refine targeting, messaging, and channel selection based on data findings. Support the planning and execution of A/B tests and other experiments to improve campaign effectiveness. Maintain accurate tracking and tagging implementations to ensure data integrity across all marketing platforms. Required Qualifications: Bachelor's degree in Marketing, Business, Statistics, or a related field. Minimum of two years of experience in marketing analytics or a similar data-focused role. Proficiency with analytics tools such as Google Analytics, Google Tag Manager, and marketing automation platforms. Strong skills in data visualization tools like Tableau or Power BI. Excellent written and verbal communication skills with the ability to present complex data to non-technical audiences. Skills: Advanced proficiency in Excel or Google Sheets for data analysis and modeling. Experience with SQL for querying large datasets. Familiarity with CRM systems and marketing attribution models. Strong attention to detail and problem-solving abilities. Ability to work independently in a remote setting while meeting deadlines. Company Info: Demandcom is a forward-thinking marketing and advertising company dedicated to delivering innovative solutions for clients worldwide. We foster a collaborative and inclusive culture that values data-driven decision making and continuous improvement. Benefits: Competitive compensation package, flexible working hours, professional development budget, comprehensive health coverage, and generous paid time off. Growth Opportunities: Employees have access to ongoing training programs, mentorship opportunities, and clear career progression paths within the marketing and analytics domains.