Job Overview Arlington Administrative Assistance, a dynamic administrative support firm based in Kansas, is seeking a talented Digital Marketing Specialist to join our team as an independent contractor. In this full-time role, you will play a pivotal role in enhancing our digital presence, driving lead generation, and supporting business growth through innovative online marketing strategies. Working closely with our administrative team, you'll leverage cutting-edge tools and data-driven insights to elevate our brand in the competitive market. Key Responsibilities Develop and execute comprehensive digital marketing campaigns across platforms like Google Ads, social media (Facebook, Instagram, LinkedIn, Twitter), and email marketing tools. Create engaging content including blog posts, social media graphics, videos, and newsletters tailored to target audiences. Analyze campaign performance using tools such as Google Analytics, SEMrush, and social media insights to optimize ROI and refine strategies. Manage SEO efforts to improve organic search rankings, including keyword research, on-page optimization, and link-building initiatives. Collaborate with the team to align marketing efforts with business objectives, track KPIs, and generate detailed reports on metrics like conversion rates, click-through rates, and customer acquisition costs. Stay updated on industry trends, algorithm changes, and emerging technologies to recommend innovative approaches. Required Qualifications Bachelor's degree in Marketing, Communications, Business, or a related field. At least 2-3 years of proven experience in digital marketing, preferably in an agency or administrative services environment. Strong understanding of digital marketing channels, tools, and best practices. Excellent written and verbal communication skills with a knack for persuasive copywriting. Skills Proficiency in Google Analytics, Google Ads, Facebook Ads Manager, and email platforms like Mailchimp or HubSpot. Expertise in SEO tools such as Ahrefs, Moz, or SEMrush, and content management systems like WordPress. Creative content creation abilities using Canva, Adobe Creative Suite, or similar. Data analysis skills with Excel, Google Data Studio, or Tableau for reporting. Solid knowledge of PPC, social media marketing, and A/B testing methodologies. Strong project management skills to handle multiple campaigns simultaneously. Company Info Arlington Administrative Assistance provides top-tier administrative support services to businesses and professionals throughout Kansas. Our mission is to streamline operations and foster growth for our clients through reliable, efficient solutions. We pride ourselves on a collaborative culture that values innovation, integrity, and client satisfaction. Benefits As an independent contractor, enjoy the flexibility of remote work options while collaborating with a supportive team. Competitive compensation based on experience and performance, with opportunities for bonuses tied to campaign success. Access to professional development resources, including online courses and industry webinars. Network with a growing Kansas-based firm and build your portfolio with high-impact projects. Growth Opportunities Excel in this role and unlock pathways to long-term contracts, expanded responsibilities, or leadership positions within our marketing initiatives. We invest in top performers by providing advanced training, exposure to diverse projects, and potential transitions to full-time roles as our company expands. Join us to advance your career in digital marketing while contributing to meaningful business success.