Job Overview Arlington Administrative Assistance, a leading provider of administrative and business support services in Kansas, is seeking an experienced Senior Marketing Manager to spearhead our marketing initiatives. This full-time position offers the opportunity to shape our brand presence, drive customer acquisition, and contribute to business expansion in a dynamic environment. Reporting to the executive team, you will play a pivotal role in elevating our market position through innovative strategies and data-driven decisions. Key Responsibilities Develop and execute comprehensive marketing strategies aligned with company goals, including digital campaigns, content marketing, and social media management. Lead a small marketing team, overseeing project timelines, budgets, and performance metrics to ensure high-impact results. Analyze market trends, customer behavior, and competitor activities to refine targeting and messaging. Collaborate with sales, operations, and administrative teams to create cohesive promotional materials and lead-generation programs. Manage advertising budgets, negotiate with vendors, and optimize ROI through tools like Google Analytics and CRM systems. Oversee event coordination, trade shows, and community outreach to enhance brand visibility in the Kansas region. Track and report on key performance indicators (KPIs) such as lead conversion rates, engagement metrics, and revenue attribution to inform strategic adjustments. Required Qualifications Bachelor's degree in Marketing, Business Administration, Communications, or a related field; Master's degree preferred. Minimum of 7 years of progressive marketing experience, with at least 3 years in a senior management role. Proven track record of successfully launching campaigns that drive measurable business growth. Experience in the administrative services, professional services, or B2B sectors is highly desirable. Skills Expertise in digital marketing platforms including SEO, SEM, email automation (e.g., HubSpot, Mailchimp), and social media advertising (Facebook Ads, LinkedIn). Strong analytical skills with proficiency in data visualization tools like Google Data Studio or Tableau. Exceptional leadership and communication abilities to inspire teams and stakeholders. Creative problem-solving with a strategic mindset for long-term planning. Proficiency in Microsoft Office Suite, Adobe Creative Suite, and marketing automation software. Knowledge of Kansas market dynamics and local networking opportunities. Company Info Arlington Administrative Assistance is a Kansas-based firm specializing in comprehensive administrative solutions for small businesses and enterprises. With a commitment to efficiency and client success, we provide virtual assistance, bookkeeping, HR support, and more. Our collaborative culture fosters innovation and professional development in a supportive office setting in KS. Benefits Competitive salary commensurate with experience, comprehensive health, dental, and vision insurance. Generous PTO policy, 401(k) with company match, and professional development stipends. Flexible hybrid work options, paid parental leave, and team-building events to promote work-life balance. Growth Opportunities Advance your career with mentorship from industry leaders, access to conferences, and clear paths to director-level roles. We invest in your success through ongoing training in emerging marketing technologies and leadership programs, ensuring long-term growth in a thriving company.