Job Overview NOVIAC, a dynamic marketing firm based in Nebraska, is seeking a talented Digital Marketing Specialist to join our team as an independent contractor on a full-time basis. In this pivotal role, you will spearhead digital strategies that elevate our clients' online presence, drive traffic, and convert leads into loyal customers. If you're passionate about the ever-evolving digital landscape and thrive in a fast-paced environment, this opportunity allows you to make a significant impact while enjoying the flexibility of contract work. Key Responsibilities Develop and execute comprehensive digital marketing campaigns across multiple channels, including social media, email, SEO, and PPC advertising. Analyze campaign performance using tools like Google Analytics and optimize strategies to maximize ROI and engagement metrics. Create compelling content for websites, blogs, and social platforms to build brand awareness and foster community interaction. Collaborate with the creative team to design visually appealing ads and landing pages that align with client goals. Monitor industry trends, competitor activities, and algorithm updates to refine tactics and ensure cutting-edge approaches. Manage budgets effectively, track KPIs, and prepare detailed reports for clients and internal stakeholders. Conduct A/B testing on campaigns to identify high-performing elements and scale successful initiatives. Required Qualifications Bachelor's degree in Marketing, Communications, Business, or a related field. At least 3-5 years of proven experience in digital marketing roles, with a strong portfolio showcasing successful campaigns. Proficiency in digital marketing platforms such as Google Ads, Facebook Ads Manager, HubSpot, or similar tools. Excellent understanding of SEO best practices, content marketing, and data-driven decision-making. Strong communication skills with the ability to present ideas clearly to diverse audiences. Skills Expertise in SEO/SEM, social media management, and email automation. Advanced knowledge of analytics tools including Google Analytics, SEMrush, and Ahrefs. Creative content creation using tools like Canva, Adobe Creative Suite, or WordPress. Strong analytical mindset with experience in data visualization and reporting via Google Data Studio or Tableau. Project management skills, with familiarity in Agile methodologies or Trello/Asana. Adaptability to remote collaboration tools like Slack, Zoom, and Microsoft Teams. Company Info NOVIAC is a forward-thinking marketing agency headquartered in Nebraska, specializing in innovative digital solutions for businesses across industries. We pride ourselves on fostering a collaborative culture that values creativity, results, and work-life balance. Our team of experts helps clients navigate the digital world to achieve measurable growth. Benefits As an independent contractor, enjoy flexible scheduling and the autonomy to work remotely or hybrid from Nebraska locations. Competitive compensation based on experience and performance. Access to professional development resources, including online courses and industry conferences. Opportunities for long-term contracts and networking within our extensive client network. Growth Opportunities Excel in this role and unlock pathways to senior specialist positions, account management, or even partnership opportunities. We invest in your success through mentorship, skill-building workshops, and exposure to high-profile projects. Join NOVIAC to grow your career while shaping the future of digital marketing.