Job Overview NOVIAC, a forward-thinking company based in Iowa, is seeking a talented Content Marketing Manager to lead our content initiatives. This full-time role is pivotal in shaping our brand voice, engaging audiences, and supporting business growth through innovative content strategies. Reporting to the Marketing Director, you will collaborate with cross-functional teams to create high-impact content that resonates with our target market. Key Responsibilities Develop and execute comprehensive content marketing strategies aligned with business objectives, including content calendars, campaigns, and performance tracking. Create, edit, and optimize diverse content types such as blog posts, whitepapers, social media updates, email newsletters, videos, and infographics to drive traffic, leads, and conversions. Manage content production workflows, working with writers, designers, and videographers to ensure brand consistency and high quality. Analyze content performance using tools like Google Analytics, SEMrush, and HubSpot, deriving insights to refine strategies and maximize ROI. Collaborate with sales, product, and SEO teams to align content with customer journeys and amplify reach through multi-channel distribution. Stay ahead of industry trends, competitor activities, and emerging platforms to innovate content approaches. Oversee content governance, including style guides, compliance, and repurposing assets for global audiences. Required Qualifications Bachelor's degree in Marketing, Communications, Journalism, or a related field. Minimum of 5 years of experience in content marketing, preferably in a B2B or tech environment. Proven track record of successful content campaigns that have driven measurable results, such as increased web traffic or lead generation. Skills Exceptional writing and editing skills with a keen eye for detail and storytelling. Strong proficiency in content management systems (CMS) like WordPress, SEO tools, and marketing automation platforms. Data-driven mindset with expertise in analytics and A/B testing. Creative problem-solver with excellent project management abilities. Familiarity with graphic design tools (Adobe Creative Suite) and video editing software is a plus. Outstanding communication and interpersonal skills for team collaboration. Company Info NOVIAC is an innovative Iowa-based firm specializing in cutting-edge solutions for modern businesses. We foster a collaborative, inclusive culture that values creativity, work-life balance, and professional development. Our team thrives in a supportive environment equipped with state-of-the-art tools and resources. Benefits Competitive salary, comprehensive health insurance, dental and vision plans, 401(k) matching, generous paid time off, and flexible work arrangements. Enjoy perks like professional development stipends, wellness programs, and team-building events. Growth Opportunities Advance your career with mentorship programs, leadership training, and opportunities to spearhead high-visibility projects. We invest in your success, offering paths to senior roles and exposure to emerging marketing technologies.