Job Overview Kowalski's Markets, a beloved family-owned grocery chain in the Twin Cities area, is seeking a motivated Marketing Assistant to join our vibrant marketing team in Woodbury, MN. This entry-level role offers an exciting opportunity to contribute to innovative marketing strategies that enhance customer experiences and promote our premium products across our stores. As a key support player, you'll assist in executing campaigns that highlight our commitment to quality foods, local sourcing, and community involvement. Key Responsibilities You will support the development and execution of multi-channel marketing campaigns, including social media content creation, email newsletters, and in-store promotions. Daily tasks include researching market trends, analyzing campaign performance using tools like Google Analytics, and collaborating with the team to brainstorm creative ideas. Additionally, you'll manage graphic design for flyers and digital ads using Adobe Creative Suite, coordinate with vendors for promotional materials, and track customer feedback to refine strategies. Assisting with event planning for store openings or community tastings, maintaining brand consistency across all platforms, and preparing reports on ROI for marketing initiatives will be core to your role. Required Qualifications A bachelor's degree in Marketing, Communications, Business, or a related field is preferred, though relevant experience or coursework may substitute. At least 1-2 years of experience in marketing, advertising, or a customer-facing role is desired. Proficiency in Microsoft Office Suite, including Excel for data analysis, is essential. Familiarity with social media platforms such as Instagram, Facebook, and TikTok is required. Skills Strong written and verbal communication skills are crucial for crafting engaging content and interacting with stakeholders. Creative thinking and attention to detail will help in designing visually appealing materials. Organizational skills, including time management and multitasking, are vital in a fast-paced retail environment. Basic knowledge of digital marketing tools like Canva, Hootsuite, or Mailchimp is a plus. A passion for food, retail trends, and customer-centric marketing will set you apart. Company Info Founded in 1983, Kowalski's Markets operates multiple upscale grocery stores known for fresh, high-quality products, exceptional service, and a warm community atmosphere. With locations throughout the Minneapolis-St. Paul metro area, we pride ourselves on supporting local farmers, offering specialty foods, and fostering employee growth in a collaborative culture. Benefits We offer competitive pay, comprehensive health insurance including medical, dental, and vision, 401(k) with company match, paid time off, employee discounts on groceries, and flexible scheduling. Enjoy perks like tuition reimbursement, wellness programs, and team-building events. Growth Opportunities Kowalski's invests in your professional development through ongoing training, mentorship from senior marketers, and clear paths to advancement into roles like Marketing Coordinator or Specialist. Many of our leaders started in assistant positions, providing real opportunities to grow with a stable, expanding company.