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Marketing Manager

AccuLynxChicago, IL
This week
Full-timeHybrid

Company

AccuLynx

Location

Chicago, IL

Type

Full-time

Work Schedule

full time

Work Location

hybrid

Job Description

AccuLynx is seeking a Marketing Manager to lead brand strategy, digital campaigns, and market expansion initiatives in Chicago. This full-time role drives lead generation and customer engagement across multiple marketing channels.

Full Description

AccuLynx is seeking an experienced Marketing Manager to lead comprehensive marketing strategies and drive brand growth for our innovative software solutions in the construction and field service industries. This role will be instrumental in developing and executing multi-channel marketing campaigns that increase brand awareness, generate qualified leads, and support overall business objectives. The Marketing Manager will oversee digital marketing initiatives including SEO, content marketing, email campaigns, and social media management. Key responsibilities include conducting market research and competitive analysis, developing marketing plans aligned with company goals, managing relationships with external agencies and vendors, and collaborating with sales teams to ensure marketing efforts support revenue targets. The role also involves budget management, campaign performance tracking, and regular reporting to senior leadership on marketing ROI and key performance indicators. Candidates must possess a bachelor's degree in marketing, business, or a related field, along with 5-7 years of progressive marketing experience, preferably in B2B or SaaS environments. Strong project management skills and experience with marketing automation platforms are essential. Required skills include proficiency in Google Analytics, HubSpot or similar CRM tools, social media advertising platforms, content management systems, and marketing attribution software. Excellent written and verbal communication abilities, analytical thinking, and the capacity to translate data into actionable strategies are critical for success in this position. AccuLynx is a leading provider of business management software for roofing and construction professionals, headquartered in the greater Chicago area. We are committed to innovation, customer success, and creating a collaborative work environment that fosters professional development. We offer a competitive compensation package including health, dental, and vision insurance, 401(k) retirement plan with company match, flexible work arrangements, generous paid time off, and professional development opportunities. Employees also enjoy modern office amenities and team-building activities. Growth opportunities include potential advancement to Director of Marketing, expanded leadership responsibilities, and cross-functional project involvement. The role provides exposure to emerging marketing technologies and direct impact on company growth trajectory.

Key Skills

Digital Marketing StrategySEO and Content MarketingMarketing AutomationCampaign AnalyticsB2B Lead Generation